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BUSI 237 - International Business


This course will enhance a student’s understanding of import and export markets as well as international businesses. This course will also help in understand international trade, business and markets.

The learning outcomes of this course are:

  • Learning how to assess a business’s import/export readiness
  • Determining what their corporate strategic needs are
  • Being able to undertake effective international trade research
  • Developing market entry strategies
  • Implementing market distribution plans
  • Understand how to choose the right financial
  • Assessing potential buyers/supplier

Pre-Requisites: None

Textbook: International Business: Competing in the Global Marketplace Feb 10, 2014
by Charles W. L. Hill

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